Craftd London is one of the better-known names in waterproof men's jewelry, so if you are choosing between them and Saphir, it is a fair fight. The honest headline: these two are closer than most comparisons admit. Both build waterproof chains on the same idea, 18K gold over a 316L stainless steel core, and both back them for life. Where they split is price, what comes in the box, and how big each brand is.
If you want to see the Saphir side first, start with the Waterproof Gold Chains collection. New customers get 10% off with WELCOME10, no minimum, and a free chain ships with every order. Now the real side-by-side.
What each brand is actually built on
Craftd London
Craftd's men's jewelry is 316L stainless steel finished in 18K gold, marketed as waterproof and sweatproof for everyday wear. Iced-out pieces use AAA-grade cubic zirconia, and everything carries a lifetime warranty. They also run one of the largest styling and how-to blogs in the category, which is a big part of why they show up everywhere you search.
Saphir
Saphir uses 18K gold or 925 silver PVD plating over a 316L stainless steel core. PVD bonds the color to the metal in a vacuum chamber, which is what makes it waterproof, and 316L is surgical-grade stainless, hypoallergenic, so it will not turn your skin green. Iced-out pieces use VS CZ simulated diamonds, and every piece carries a lifetime warranty.
Same base metal, same karat finish, same lifetime cover. The build is not where these two separate.
The waterproof question
Both hold up, and it would be dishonest to pretend one wins here. Craftd states waterproof and sweatproof on its pages. Saphir is built waterproof through its PVD-over-316L construction. If you are choosing between these two specifically, waterproofing is a tie, so decide on the things that actually differ.
Where Craftd wins
Craftd has the bigger brand and the deeper content library. Thousands of reviews, a huge blog, and years of presence give it a reach a younger brand does not have yet. If buying from the more established name with more social proof matters to you, that is a real point in Craftd's column.
Where Saphir wins
Price and value
Saphir is built to come in lower on comparable pieces. We are not printing either brand's exact prices, because they change by piece and promo, so check the live sites for current numbers. On like-for-like chains, Saphir is set up to cost less.
A free chain with every order
This is the separator. Saphir includes a free chain with every order automatically, so there is a second piece in the box at no cost. Craftd does not run a standing free-chain program. So on a Saphir order you get your chain, plus a free chain, plus 10% off your first order with WELCOME10.
A focused lineup
Saphir keeps a tight catalog of the core men's pieces. If a sprawling site with constant options and upsells is not what you want, a curated lineup is simpler to shop.
Side by side
| Saphir | Craftd London | |
|---|---|---|
| Base metal | 316L stainless steel | 316L stainless steel |
| Plating | 18K gold / 925 silver PVD | 18K gold |
| Waterproof | Yes | Yes |
| Hypoallergenic | Yes | Yes |
| Iced-out stone | VS CZ simulated diamond | AAA cubic zirconia |
| Free chain with order | Yes, every order | No |
| First-order discount | 10% off, WELCOME10 | Check site |
| Warranty | Lifetime | Lifetime |
| Brand + content | Focused lineup | Large catalog, big blog |
Which one should you buy
Buy Craftd if brand recognition and the years of reviews behind it carry the most weight for you, and spending a little more for that track record is fine.
Buy Saphir if you want the identical waterproof, hypoallergenic 18K-gold-over-316L build and the same lifetime cover for less, plus a free chain in every order. Same protection, same metal, smaller bill.
Want to compare the actual pieces? Most people start with the Waterproof Cuban Link Chains or the Waterproof Tennis Chains, and WELCOME10 takes 10% off your first order.
FAQ
Is Saphir a good alternative to Craftd London? Yes. Both build waterproof men's chains on 316L stainless steel finished in 18K gold, and both carry a lifetime warranty. Saphir comes in at a lower price and includes a free chain with every order, which Craftd does not.
Are Craftd London and Saphir the same build? Very close. Both use a 316L stainless steel core with an 18K gold finish and market the result as waterproof. Craftd uses AAA cubic zirconia in its iced-out pieces, Saphir uses VS CZ simulated diamonds. The bigger differences are price and the free chain Saphir includes.
What is the real difference between Saphir and Craftd London? Not the build, since both are waterproof 18K-gold-over-316L stainless with a lifetime warranty. The differences are price (Saphir is more affordable), the free chain Saphir includes with every order, and brand size (Craftd is the larger, more established name with a bigger blog).
Does Craftd London give a free chain with every order? No. The free-chain-with-every-order model is a Saphir offer, and it stacks with the WELCOME10 first-order discount.